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Eliminating Surprises In The Patient Financial Journey
Thursday, April 5, 2018, 1:00 PM until 2:00 PM
Thu, Apr 5, 2018 12:00 PM - 1:00 PM EDT
To Register: https://attendee.gotowebinar.com/register/5567700772080665858
Patrick Maurer is President of Apex Revenue Technologies, the leader in patient financial engagement solutions that fit the Payment to the Patient® to help healthcare providers improve revenue cycle results and strengthen patient relationships. Pat oversees product strategy, development, and customer success for Apex - leading the company’s product team to develop and successfully leverage game changing billing and payment solutions for its clients. Price transparency in the healthcare market is not yet a reality.
Despite efforts by providers to offer price-estimates, pre-service or online, 62% of patients report being surprised by out of pocket costs. 70% of patients want cost estimates, and 30% go so far as to say they'd more likely pay on time if they knew the amount owed up front. What’s missing? In this webinar session, we’ll outline a financial communications approach that starts with a fundamental understanding of patients that includes price estimation, propensity insight, historical behavior, and other demographic characteristics that influence how they pay. Using that patient insight to create an experience roadmap, we’ll demonstrate how to more easily tailor financial communications that fit the needs of each patient to eliminate surprises, increase patient satisfaction, increase revenue, and reduce costs. We'll support this webinar with an entertaining, interactive exercise designed to illustrate the inconsistent messages in a typical patient financial journey, and demonstrate the challenges it presents to patients in interacting with healthcare providers and meeting their financial obligations.